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Food & Beverage

Strong Roots acquired by McCain Foods

Date
April 2024
Transaction Type
Strategic acquisition
Value
Undisclosed
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Company brand product
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Back to transactions
Food & Beverage

Strong Roots acquired by McCain Foods

Date
April 2024
Transaction Type
Strategic acquisition
Value
Undisclosed
Sold to
Company brand product
Company brand product
Company brand product
Company brand product
Company brand product

Transaction
Overview

Spayne Lindsay & Co. is delighted to announce that it has advised Strong Roots, the Dublin-based frozen food producer, on its acquisition by McCain Foods, the multi-national frozen foods company.

Strong Roots focuses on simple, real food that’s good for the planet and for people. They have developed a range of on-trend vegetable forward dishes, including meals, sides and snacks, which complement McCain’s current portfolio and will ensure customers and consumers worldwide get better access to high-quality, sustainable food.

The two businesses share a deep focus on environmental sustainability with McCain committing to implement regenerative agriculture practices across 100% of its potato acreage by 2030, and Strong Roots B Corp status.

The two brands previously announced a strategic partnership in 2021, with McCain investing to expand Strong Roots' product offering and bring vegetable forward, environmentally responsible food choices to more consumers around the world.

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