Merchant Gourmet acquired by Premier Foods
Merchant Gourmet acquired by Premier Foods
Transaction
Overview
Spayne Lindsay & Co is delighted to announce that it has advised Premier Foods plc, one of the UK's largest food companies, on the acquisition of Merchant Gourmet, a premium food brand specialised in healthy, ready-to-eat pulses and grains, microwaveable rice, and meals that are ready in minutes.
Merchant Gourmet, founded in 1995, was created to bringrestaurant-quality ingredients into everyday home cooking. Driven by a passionfor extraordinary flavour, quality, and simplicity, theirmission is to make everyday meals more gourmet. Boasting a healthy range oflentils, wholegrains, chestnuts and mushrooms, Merchant Gourmet champions wholefoods and real ingredients, offering products which are ready to eat in 90seconds, or straight from the pouch.
Replicating the success of Premier Foods’ previous acquisitions, Premier Foods will be deploying their proven branded growth model to unlock further profitable growth for the brand. Merchant Gourmet expands their category presence, complementing their already strong brand portfolio.
Our deep industry knowledge, global perspective and strong relationships make us a trusted advisor to leading consumer companies and investors
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