Prestige-96 acquired by Valeo Foods Group
Prestige-96 acquired by Valeo Foods Group
Transaction
Overview
Spayne Lindsay & Co. is delighted to announce that it has advised Prestige-96, one of Bulgaria’s most recognisable FMCG companies and the market leader in biscuits, wafers and mini cakes, on its sale to Valeo Foods Group.
Founded in 1996, Prestige‑96 is a leading Bulgarian sweet baked goods company and the owner of trusted household brands including Naya, Mirage, Trayana, Roden Kray, Hyper and Spoko. The business has established a strong and resilient position in the domestic market while steadily expanding its international presence, with products now sold in more than 30 countries. Prestige-96 employs around 450 people across its headquarters in Sofia and manufacturing facility in Veliko Tarnovo.
Valeo Foods Group is a leading international food company specialising in sweets, snacks and treats, with more than 80 brands, including Balconi, Barratt sweets, Pedro confectionery, Horalky, Lina and Mila wafers, Rowse Honey and Kettle Chips. Owned by leading global investment firm Bain Capital, the Group generates close to €2 billion in revenues and employs over 5,500 people across 30 manufacturing facilities and offices in Europe and North America.
Integrating Prestige-96 into Valeo Foods Group is expected to unlock significant strategic value. The combined business will accelerate growth in Bulgaria by enhancing cross-selling opportunities and capitalising on Prestige-96’s strong retailer relationships. The acquisition also creates new pathways to expand into adjacent snacking categories and broadens Valeo Foods Group’s international footprint by leveraging the export strengths of both organisations to grow in existing and new markets.
Our deep industry knowledge, global perspective and strong relationships make us a trusted advisor to leading consumer companies and investors
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